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Posts Tagged ‘bloomingdales’

Microsoft and Bloomingdales transform geeks into chics second year in a row

10 Nov

by Yulia Mikhalchuk

Bloomingdales in Chevy Chase turned into the runway to let the *Geeks* hit it. Well, geeks have been transformed, too, into gallant gentlemen. They have gliden the walk collecting deafening cheers from all around. Partial proceeds from the event and 10% of shopping gains that evening benefited NFTE. Angie Goff of NBC Washington served as emcee. November 8, 2011.


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Runway, men, fashion! Geek 2 Chic affair at Bloomingdale’s

13 Oct

Text, photos ad video

by Yulia Mikhalchuk

On Wednesday night Microsoft and Bloomingdale’s in Chevy Chase, MD combined their efforts to support The Heart of America foundation. What was special about the event? First, it was strictly men who showed new trendy clothing. Second, they were not professional models but top capitol region’s techies, a.k.a. “geeks” who supposedly had to turn into “chics” (and they did!) Seemed like these men were not even tired after long weekday, and really enjoyed “walking the walk” and raise the excitement in the crowd. Karen Sommer Shalett, the Editor-in-Chief of DC Magazine, was MC and host of the evening. All proceeds from tickets sale, plus 10% of shop sales that night were donated to The Heart of America foundation.

Here is how my annoying questions with key words “men” and “fashion” are answered by very knowledgeable and polite figures of the event…

See the pictures below cut

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